Real Estate Bisnow
September 26, 2014
We got an exclusive tour at the 656-unit Lumina (201 Folsom). Sort of. The hot condos aren’t open yet, but the team converted a warehouse across the street into a replica of what to expect. Are you ready to enter the Matrix? Our sales gallery guide was Tishman NorCal regional director Carl Shannon. The warehouse rooms include a mock skyline in a model unit showing off views. Units will range from under $1M to over $5M, says Carl. On Oct. 2, there will be the largest pink hard hat ribbon ever atop one of the towers to promote awareness and screenings for breast cancer. Floor plans range from studios to three-bedrooms averaging 1,300 SF. A 9,500 SF commercial space along Folsom is planned for a gourmet market. “We aren’t just selling condos, we are selling a lifestyle,” Carl says. He’s taking Infinity’s amenities to another level, with a bigger gym and screening room, pool with saunas, music room to rock out, rock climbing wall, and area to cater dinner for you and 20 of your friends.